Marketing and Branding for Start-up
and Established Medical Practices

Standing out starts here

Confused physician standing on a yellow circle
Yellow square
Silhouette of two people talking

Decided on solo practice or weighing your options?

Decided on solo practice or weighing your options?

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Established practice looking to level up?

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patient exam room

Marketing Plan

Every successful practice begins with a solid plan. For start-up practices, we craft marketing plans tailored for proforma submissions, helping you secure funding for start-up costs. Established practices benefit from a fresh assessment and strategic guidance to reignite growth and refine operations. No matter where you’re starting, we’ll build a roadmap that aligns your goals with actionable steps.

Visual Branding

Your practice’s branding is more than a logo—it’s the first impression your patients have of your professionalism and care. We design modern, market-ready visual identities that stand out in the crowded medical field. From logos to color palettes and typography, your updated look will resonate with your audience and reflect your expertise.

Optimized Web Presence

Your website should be more than just functional—it should be findable. We create websites that are visually appealing, user-friendly, and fully optimized for search engines (SEO). Whether patients are searching for services or looking for answers, your practice will be front and center with a website designed to convert visitors into loyal patients.

In-Person Networking Strategy

Connecting with your community is essential, especially when navigating non-compete agreements. We craft creative, out-of-the-box networking strategies to build strong relationships with referring providers, community organizations, and potential patients. These personalized approaches ensure your practice stands out and thrives, even in competitive markets.

Advertising

Whether it’s on social media, your website, or in print, your advertising strategy should be as unique as your practice. We develop custom campaigns that amplify your message and attract the patients you want to reach. With a focus on measurable results, we’ll help you invest where it matters most to grow your practice effectively.
case study

From 0 to $239K in revenue in the first 90 days.

Even with a non-compete.

After 6 years of practice, this doctor wanted to open his own doors. He was hesitant due to his non-compete, but wanted to leverage the relationships he had built within his non-compete zone.
Texas Eye Aesthetics lobby
After 6 years of practice, this doctor wanted to open his own doors. He was hesitant due to his non-compete, but wanted to leverage the relationships he had built within his non-compete zone.

In-Person Strategy

Planning who and what events he was going to attend, WITHOUT violating his non-compete.

Visual Branding Strategy

Creating visuals that attract attention from the right patients.

Social Media Strategy

Knowing what to talk about to gain actual REAL followers, never bought.

Web Strategy

Building a website that is not only SEO friendly, but patient-friendly, complete with a custom A.I. chatbot.

Print Advertising and Sponsorship Strategy

Investing in hyper-local print options to create organic word-of-mouth.

When done correctly, you can
compete with private equity and build
the practice you always dreamed of.

Case Study
Case Study
Schedule a call
Schedule a call
Ashley Gay, owner of Digital Ash Agency

How do I know how to market a new medical practice?

I lived it.

Ashley Gay, owner of Digital Ash Agency
My husband launched his own private practice in July of 2024, after 6 years of being in a group practice.

He knew he wanted to make the jump, but the cost and aggressive non-competes kept it feeling like it was unattainable.

That’s when we teamed up. With his passion for medicine and my 20+ years of experience in design and marketing, we created a plan. And it worked.
learn more
learn more

Work with someone
whose been in your shoes.

Two people meeting

Work with someone
whose been in your shoes.

Hired a consultant? No problem.

I'll work with them to help craft a pro-forma and marketing plan that will ensure you get the financing you need.
Let's Talk

Want to talk about what marketing your unique practice would look like?

Book A Time To Talk
Book A Time To Talk

Ashley Gay at Digital Ash has significantly expanded our marketing reach over the past year by refining our messaging and increasing the frequency of our social media posts. We highly recommend working with Digital Ash.

Jen Murano,
Director of Events at Huntsman Cancer Foundation

Don't be shy, go ahead and contact me.

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